Shopify is an e-commerce platform used to create online stores and sell products to customers. It has gained popularity in recent years due to the services it offers, allowing new entrepreneurs to quickly set up their websites and enter the market with their products and services.
Shopify operates on a subscription-based software-as-a-service (SaaS) model. It offers multiple plans, and merchants can choose the plan that best suits their specific requirements. The platform provides options for merchants to select the platforms where they want to sell their products, including various social media channels. To display products on the storefront, merchants need to populate the product data in their stores. Proper payment setup is crucial so that merchants receive the payment for the products purchased by customers. Shopify offers various tools to assist business owners in creating their online stores, and there are numerous design templates available for clients to choose from. The platform also facilitates product management, inventory management, and provides payment gateway options. Additionally, new businesses can utilize Shopify's tools to promote their online presence.